Renowned culinary delight, Café Pouchkine, made its mark at the 32nd International Book Fair, attracting visitors with an array of delectable food and beverage selections. As one of the designated food operators at the fair, Café Pouchkine’s menu was prepared and catered by its elite chefs and servers with international gastronomy skills.

The exhibition, which took place from June 12 – 21, 2023 under the theme, “With Reading We Rise”, was organized by the Qatar Cultural and Heritage Events Center and brought more than 100,000 intellectuals, authors and book enthusiasts from across the Middle East region to highlight the importance of knowledge and learning.
The event featured a large number of regional, Arab and international publishing houses in the 824 booths prepared for exhibitors.

The daily influx of guests had the opportunity to repose and enjoy exquisite cuisines and vibrant experience offered by Café Pouchkine, which was strategically located in the main area of the fair.

At the event, Café Pouchkine offered an enticing selection of light sandwiches, and mini pastries for the guests. For those with a sweet tooth, Café Pouchkine’s desserts were a true indulgence, with each confection meticulously crafted to create a symphony of flavors. Café Pouchkine’s presence not only offered nourishment but also became an integral part of the event itself. The booth exuded a vibrant ambiance, fostering conversations that added to the overall enjoyment of the fair.

No book fair experience is complete without a cup of quality coffee, and Café Pouchkine made sure to deliver on that. With a selection of premium coffee blends and refined tea flavors, visitors savored the perfect cup of coffee while immersing themselves in the learning atmosphere.

Present at the event, the Group General Manager for Ali Bin Ali Hospitality, Mr. Bassel Salim Ammar, was thrilled with the mammoth of attendance at the prestigious book fair that galvanized the Café Pouchkine booth. “Our team worked tirelessly to ensure that the cuisine offered were of the best quality. We are happy that our guests were delighted with our service,” he noted.

Café Pouchkine’s engagement at the international book fair provided an opportunity for the restaurant to showcase its culinary expertise, attract new customers, and strengthen its brand presence within the intellectual community. Café Pouchkine aims to continue fostering its commitment to exquisite gastronomy and enriching experiences.


Wahaj Restaurant, located at 21 High st in Katara, is one of the most popular dining destinations in the area. This is certainly a result of the charm and authenticity of Wahaj but also due to the immense talent of chef Marcel. At Wahaj, the culinary team works with determination to capture every guest’s imagination. That is why Wahaj offer everyone who walks through the doors the very best in traditional Mediterranean dishes. With a unique blend of elegance and sophistication, Wahaj Mediterranean Brasserie is known to deliver a casual dining experience like no other, right at the heart of 21 High st.

Chef Marcel’s says that among multiple restaurants one could choose from, his personal favourite is Wahaj and it’s not hard to see why. The menu offerings at Wahaj are incredibly diverse, ranging from Asian dishes to Italian, steak, fresh menu items, desserts, and much more. Last year, Chef Marcel revamped the menu by adding many Asian dishes inspired by Japan, from raw fish to freshly made sushi rolls, and a wide variety of other exciting dishes which are a testament to Chef Marcel’s mastery of his craft.

Chef Marcel’s expertise in Asian cuisine is evident in several of his creations at Wahaj. For instance there is a variety of sushi rolls on the menu which diners are not likely to find at other locations. Not only are the combinations unique but also the restaurant uses the freshest ingredients to ensure pure, fresh taste. Despite the focus on Asian cuisine, Chef Marcel has also brought his own unique twist to classic dishes that are favoured by many. The steaks at Wahaj Restaurant are popular and they are perfectly cooked to order. The pasta dishes are known to burst with flavour and the Pizza range has its own twists in flavor.

One of Chef Marcel’s specialties at Wahaj is his culinary showmanship. He is an expert at creating incredible food presentations for menu items such as beautifully presented new pasta creations. The new sushi bowl on the menu is served with a smoke show. These presentations are both visually stunning, and enhance the dining experience by adding an element of surprise and excitement.

Besides the exceptional dining experience offered at the restaurant, diners rave about the food, the atmosphere, and the service. Whether you’re in the mood for Asian-inspired cuisine or classic dishes with a twist, the culinary mastery at Wahaj is not to be missed.


Marcel Finsterer is a chef who has made his mark on the culinary world. Ali Bin Ali Hospitality is proud to call Chef Marcel one of their own. As the Chef De Cuisine for all ABA Hospitality brands located in 21 High st – the ultimate shopping and relaxation luxurious hub in Qatar – Chef Marcel is responsible for ensuring the highest standards of culinary excellence. He has demonstrated his skills by creating dishes that are both stunning and delicious. His passion for cooking and his commitment to using the freshest ingredients have earned him a reputation as one of the best chefs in the industry.

Chef Marcel’s career began in Spain. Subsequently, his travels across multiple culinary capitals across the world enabled him to develop an impressive range of experiences and skills in Asian cuisine. As a professional whose journey began in Spain where he learned the art of cooking, Innsbruck, Munich, the Caribbean, and Dubai are among the other diverse locations that have influenced Chef Marcel’s career. Additionally, working at some of the world’s best Japanese Izakaya restaurants has also positively impacted his career. These experiences have resulted in the extensive training he has received in the traditional techniques of Robata, Tempura, and Sushi, using the freshest products from all over Asia. His most recent stint prior to joining ABA Hospitality was at an upscale Japanese Izakaya restaurant located in Mayfair, London where he worked as a sous chef. The restaurant specialized in modern and traditional techniques of Japanese and Asian cuisine. While his entire career has enriched his expertise, Chef Marcel’s experiences – particularly in London – has allowed him to perfect his craft and become an all-rounded chef.

Marcel’s philosophy reflects that of Pierre Gagnaire, who famously said, “The cuisine, it is all about putting generosity before rigour and pleasure before lucidity.” That is why he is committed to creating experiences that go beyond just the taste of the food. His focus is on creating a fully immersive experience where his guests can relax and enjoy the meal while also appreciating the art of cooking, its flavours and traditions.

Chef Marcel’s love for cooking is evident in every dish he creates for the restaurants under ABA Hospitality umbrella. As a true master of his craft, enriched by his expertise in Asian cuisine has made him a valuable asset to ABA Hospitality, where he continues to be a true inspiration to all aspiring chefs.

Chef Marcel will be developing a series of features that will soon be published, where he will outline the signature dishes he has created for each of the ABA Hospitality brands.


Juan Valdez Café is excited to announce a refreshing culinary wave in Qatar. The innovative menu, accompanied by a loyalty reward program, promises a more delightful coffee house experience for the customers.

The menu encompasses a range of freshly made salads including: the classic Cobb salad, nutritious quinoa salad, tantalizing taco fiesta salad, nourishing Asian beef salad, and the roasted beetroot salad. The new selection of ‘grab-and-go items’ like poke balls, various parfaits and sweet indulgences like corazon, choco almond truffle, mini brownies, and Danish and Chiquita baskets will make your coffee visits more enjoyable.

Adding to the allure are the new sandwiches, which feature a variety of flavours from Hawaiian to caprese. The new drink season also beckons with sublime cheesecake nevado and cappuccino.

To sweeten the deal, our loyalty card promises a free nevado drink after every six coffee purchases, giving coffee lovers even more reason to choose Juan Valdez Café.

Visit Juan Valdez Café at 21 High st, Katara from 9:00AM for the authentic Colombian coffeehouse experience. The exquisite Juan Valdez menu is also available at the click of a button on Talabat.