Category: 974Delights

974 Delights is inviting guests to experience a new level of café indulgence with the launch of its latest menu that introduces an exciting collection of handcrafted specialty drinks, artisanal crepes, and elegant signature desserts. Located in the heart of Katara, the new menu reflects the café’s passion for creativity, premium ingredients, and beautifully presented culinary experiences.

Designed for coffee enthusiasts, dessert lovers, and those looking to discover something new, the new menu blends contemporary café culture with rich flavors and refined presentation. Whether visiting for a morning coffee, an afternoon treat, or an evening gathering with friends and family, you can enjoy an expanded selection of creations that promise memorable moments in every bite and sip.

Among the highlights are four distinctive specialty coffee creations. The Coconut Cloud Latte combines smooth espresso with creamy coconut latte for a refreshing tropical twist, while the Pistachio Cloud Latte offers a velvety blend of espresso and rich pistachio flavors. The Lotus Cloud Latte brings together espresso with the unmistakable taste of Lotus biscuits, and the Dirty Espresso delivers a bold, satisfying coffee experience by pairing hot espresso with chilled milk.

Dessert lovers can also explore a new range of indulgent crepes crafted with premium ingredients. The Ferrero Rocher Chocolate Crepe is filled with rich chocolate inspired by the iconic confectionery, while the Lotus Crepe offers the comforting sweetness of Lotus biscuit flavors. In addition to that, the Coconut Crepe provides a lighter tropical option with a delicate coconut finish.

The menu is further elevated with a trio of signature desserts that showcase the craftsmanship behind every creation. The Cigar Cake blends layers of chocolate, caramel, coffee, and subtle orange notes into an elegant dessert experience. Tourbillon Au Citron presents a beautifully crafted spiral pastry bursting with vibrant citrus flavors, while Arabesque Delight celebrates traditional Arabian flavors reimagined through a modern culinary approach.

From handcrafted specialty coffee to luxurious desserts, each creation reflects 974 Delights’ commitment to quality, creativity, and exceptional presentation.

Visit 974 Delights in Katara Cultural Village to explore the new collection and discover their next favorite drink, dessert, or sweet indulgence in an atmosphere where every visit is designed to be memorable.

Juan Valdez, 974 Delights, and Cioccolati Italiani participated in the Qatar Boat show 2025, held from November 5-8, 2025, at the picturesque Old Doha Port. The four-day event brought together many visitors from across Qatar and abroad, offering a vibrant showcase of luxury marine experience, world-class entertainment, and unique F&B activations. Their presence added to the vibrant atmosphere of the show, elevating the visitor experience with premium offerings and exceptional hospitality.

 

The three hospitality brands, part of the Ali Bin Ali Hospitality portfolio, offered a diverse of freshly prepared items thoughtfully tailored for the outdoor marina setting. Their curated menus and engaging setups attracted strong footfall especially during evening hours and the busy weekend peak.

 

Juan Valdez offered guests its authentic Colombian coffee experience, followed by a variety of sweet and savory selections crafted for on-the-go enjoyment.

 

974 Delights attracted visitors with its fresh crepes, waffles, and the popular Magnum Croissant collection that continues to trend across Qatar.

 

Cioccolati Italiani added a signature touch of Italian indulgence, serving artisanal gelato flavors, premium chocolate creations, and its well-known dessert combinations.

 

To enhance visitor experience, the three hospitality brands featured live preparation counters, allowing guests to enjoy their specialties made in front of them. The activations were supported by brand teams, management members, and operational staff, ensuring seamless service and continuous engagement with families, tourists, influencers, content creators, as well as VIP attendees.

 

In line with ABA Hospitality’s strategy to strengthen brand visibility at key national events, the participation at Qatar Boat Show 2025 showcased the group’s dedication to delivering memorable culinary experiences within Qatar’s most prestigious venues.

 

Remarking at the event, the General Manager of ABA Hospitality, Mr. Bassel Salim Ammar, shared, “Participating in Qatar Boat Show 2025 reflects our commitment to delivering exceptional culinary experiences. Our brands continue to innovate and connect with the community in meaningful and memorable ways.”

The presence of Juan Valdez, 974 Delights, and Cioccolati Italiani at this year’s Qatar Boat Show reminded each brand of their role as a leading F&B destination in Qatar, offering creativity, quality, and unique experiences that left a strong impression on visitors.

Guerlain unveiled its first-ever Middle East brand collaboration, bringing an immersive celebration of French luxury, beauty, and artistry to Galeries Lafayette Doha, 21 High Street, and the enchanting 974 Delights Café. From a captivating façade transformation to sensorial culinary experiences, the activation invited guests into the heart of Guerlain’s legendary heritage and modern creative universe.

 

The collaboration was inaugurated on November 28, 2025 with an exclusive influencer and PR event that gathered VIP guests, VICs, media personalities, and regional tastemakers. Attendees were welcomed by the Regional Fragrance Ambassador for Guerlain, Mr. Bashar Hakeem, alongside the Maison’s renowned engraving artist, who offered bespoke personalization throughout the evening.

 

Inside Galeries Lafayette Doha, visitors embarked on an uplifting journey through an immersive display that paid homage to Guerlain’s craftsmanship, iconic fragrances, and artistic legacy. The majestic façade, adorned with elegant Guerlain-inspired design, set the tone for a fully reimagined retail experience.

 

At 974 Delights Café, the transformation continued with a warm, modern reinterpretation of Guerlain’s emblematic codes. Guests savored an exclusive menu crafted in collaboration with the café’s culinary professionals, featuring La Coupole au Chocolat, Le Gâteau au Miel Sarrasin, Crème Brûlée à la Fleur d’Oranger, macaron creations infused with signature fragrance notes, bee-shaped bonbons, and two honey-and-vanilla signature drinks dressed with delicate bee motifs.

 

Reflecting on the debut event, Mr. Hakeem noted, “This collaboration celebrates artistry and the joy of shared experiences that inspires exclusivity, brand identity and brand growth.”

 

A curated pop-up exhibition further extended the journey, showcasing Guerlain’s exceptional creations and its iconic bee bottles, inviting guests to explore the Maison’s dedication to craftsmanship and innovation.

 

The General Manager of Ali Bin Ali Hospitality, overseeing the collaboration, Mr. Bassel Salim Ammar, shared, “Our vision was to bring Guerlain’s universe to life in a way that feels modern, welcoming, and deeply connected to the culture of Qatar.

 

Supporting the message, the General Manager of Galeries Lafayette Doha, Mr. Kevin Gerard Pender, also added, “This collaboration bridges gastronomy, fashion, and fragrance in an unforgettable way.”

 

Guerlain’s first regional collaboration marks a milestone moment, one that strengthens the Maison’s presence in Qatar through immersive storytelling, elevated hospitality, and the timeless elegance that defines the brand.

As the air gets cooler and cravings intensify, 974 Delights at 21 High Street Katara is whipping up a storm of sweet indulgences to celebrate Hot Chocolate Season and Crepe International Day. For those who love their hot chocolate with a touch of sophistication, the Pistachio Hot Chocolate promises an unforgettable experience. The Strawberry Meringue Hot Chocolate is another dream come true. Luscious Belgian chocolate gets a fruity twist with the addition of sweet strawberry puree, creating a delightful pink concoction. But the magic doesn’t stop there. Light and airy meringue topping adds a touch of sweetness and a delightful textural contrast, making these hot chocolates an irresistible indulgence.
The showstopper, however, is the Giant Milk Chocolate Crepe. This behemoth of a crepe is crafted with rich, melt-in-your-mouth milk chocolate batter, creating a thin and crispy shell that’s begging to be filled with a selection of favorite toppings such as fresh fruits, whipped cream, nuts, and more. This is the perfect treat to share with friends and family, or to conquer all on one’s own (we won’t judge!)